Resume
Work Experience
Creative Designer & Strategist
Freelance/Various Brands
Jan 2021 - Present
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Designed campaign materials for BasketballgroupNG, a youth empowerment nonprofit, using Adobe Photoshop and Illustrator to visualize wellness initiatives, improving program participation and awareness by 35%.
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Led the visual identity for Bearded Dare, a grooming and self-care brand, creating packaging, mockups and marketing content with Canva, Adobe Creative Cloud and social media platforms, ensuring consistent brand storytelling.
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Developed the brand identity and content strategy for Thrift with August Charouz, a sustainable e-commerce fashion brand, creating logos and digital assets informed by trend research, boosting audience engagement by 40%.
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Supported concept development and prototyping of digital content for 5+ restaurants and catering brands, adapting visuals for web, social media and print, maintaining consistency in color, typography and imagery.
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Collaborated with marketing, product and sales teams by sharing design assets, aligning creative direction and following up on action items to maintain consistent brand standards.
Business Development Intern
MyHeat
Feb 2025 - May 2025
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Conducted market and competitor research to identify and qualify 50+ potential B2B tech prospects using LinkedIn, CRM systems, and industry databases.
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Assisted in crafting outbound emails and digital campaigns, refining messaging and visual assets that led to a 25% increase in prospect reply and client response rates.
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Developed customer personas based on industry, company size, and decision-maker roles (CEOs, Marketing Leads, and IT Managers), ensuring targeted outreach and personalized communication.
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Executed 50+ cold and follow-up calls and 40+ personalized outreach emails to potential clients, supporting the team in generating qualified leads and converting 20+ new clients
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Supported the creation of sales proposals, pitch decks, and presentation materials, contributing to 20+ new client meetings and sales conversations.
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Collaborated with sales, marketing, software development, and social media teams to align outreach materials and ensure consistent, high-impact communication across channels.
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Maintained CRM accuracy by updating client interactions, tracking conversion stages, and ensuring follow-ups were completed within target timelines.
Mechanical Engineering Intern
KIA Motors
June 2021 - Nov 2021
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Prepared detailed project documentation including technical drawings, notes and progress reports to support team coordination and decision making.
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Contributed to decisions by analyzing design alternatives, gathering performance data and presenting visual summaries with Canva and Microsoft Powerpoint that informed engineering and production choices.
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Maintained project timelines using Jira and Kanban Boards, ensuring documentation was consistently updated and 90% of deliverables were completed on time.
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Supported the engineering team in streamlining workflow processes, improving documentation accuracy by 25%, enhancing change tracking and ensuring clear communication between departments.
Education
IU International University of Applied Sciences
Bachelor of Science in Business and Information Technology
Oct 2023 - Present
Studying Business and Information Technology gives me a strong foundation in business understanding and digital strategy, allowing me to solve real-world problems through creative design, content, and innovation. I bridge business needs with imaginative solutions that are both strategic and visually impactful.
Project Management
May 2024 - Nov 2024
Completing the Google Project Management course has strengthened my ability to lead creative and digital projects with clarity and structure, from campaign planning to content execution. It supports aligning vision with action, ensuring ideas are delivered on time, on brand, and with measurable impact.
Harvard Business School
Entrepreneurship in Emerging Economies
Sep 2023 - Feb 2024
Completing Harvard’s “Entrepreneurship in Emerging Economies” course deepened my ability to approach creative projects with a strategic, global mindset. It strengthened my skills in problem-solving, innovation, and inclusive brand thinking, empowering me to build content and campaigns that are both impactful and culturally resonant.
Ahmadu Bello University
Mechanical Engineering Programme
Oct 2017 - Feb 2020
My background in Mechanical Engineering sharpened my ability to think critically, design purposefully, and execute projects with structure and clarity. It strengthened my problem-solving mindset and gave me the tools to approach creative and strategic challenges with both logic and imagination.
Skills & Expertise
Creative & Design
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Brand Identity & Logo Design
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Visual Storytelling
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Product & Packaging Design
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UI Mockups & Brand Styling
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Creative Direction
Tools & Technology
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Adobe Creative Suite
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Canva
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Asana
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Davinci Resolve
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Shopify
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Jira
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Hubspot
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Google Workspace
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Figma
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Basic MySQL​
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Microsoft Office Suite
Strategy & Business Insight
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Content Strategy and Campaign Planning
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Market Research and User Profiling
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Brand Positioning & Messaging
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Business Development Support
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Creative Problem-Solving
Collaboration & Project Management
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Agile Project Management
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Creative Briefing & Team Coordination
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Cross-Functional Communication
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Client pitches & Presentations
- With a wealth of experience in visual identity, product branding, and creative design, I excel in leveraging design tools and technologies to deliver impactful brand experiences. My expertise lies in conceptualizing and executing design strategies that resonate with diverse audiences.